The best way to embrace the challenges of consumer marketing in a world where people are increasingly digital-native
Group Creative Business Partner – Northern Europe | Google
Jeremy Brook joined Google in 2014 helping Europe’s largest advertisers exploit the full potential of Google and YouTube using creativity, data and innovation.
Prior to that he was the Global Lea- Digital and Media Innovation for HEINEKEN, responsible for the development of new and future ways of working, capabilities and creating new opportunities to drive the digital and media innovation agenda across paid, owned and earned, with state of the art media principles, processes and best practices across HEINEKEN’s global brands and local brands; and cascades these to markets with the support of global agency partners.
Jeremy is committed to brands in a digital age. He passionately believes being creatively and commercially focused can be the same thing and believes it is the best way to embrace the challenges of consumer marketing in a world where people are increasingly digital-native.
His previous experience has been as a communication and digital expert within leading creative agencies including Lowe and 180 Amsterdam where he worked on Brands including Foxtel, Stella Artois, Adidas, Saab, Atari and MTV.
His agency work has included award winning and integrated campaigns such as Adidas’ 2010 World Cup campaign, Stella Artois’ global film sponsorship for over 4 years and the Effie Gold winning work for Foxtel Australia in 2009.
He was a judge of 2013’s DADIs, and is a regular speaker at events such as Le Web, Verge and other corporate events as a keynote speaker. He was also selected as one of the 2013 iMedia 25 – an annual list of 25 thought leaders in the field of digital marketing.