There is no aspect of an ad agency that Glen hasn’t studied, torn apart and reconstructed from scratch
Managing Director | Brandheart
Glen started out with degrees in Marketing and Psychology.
For more than 15 of his 27 year career in advertising he has held senior management, Board Director and four Chief Executive positions at some the world’s foremost strategic brand communications companies including Clemenger / BBDO, Saatchi & Saatchi, Leo Burnett, Love Communications and IdeaWorks.
There is no aspect of an ad agency that Glen hasn’t studied, torn apart and reconstructed from scratch…and that was also the case with many clients.
Glen bravely started his own agency, Barker Campbell & Associates straight out of university. The blessing of not knowing what he didn’t know served him well and over a period of 5 years the company secured over 15 small to medium accounts and was awarded full media accreditation after just 3 years.
From there Glen moved to Clemenger Brisbane as an Account Director and worked there for 5 years before he secured a Senior Account Director role at Saatchi&Saatchi Sydney. At that time Saatchi was one of the top agencies on the planet and Agency of the Year in Australia.
After 4 years Glen moved to Leo Burnett Sydney, Australia’s leading fully integrated ad agency at the time where he became a Director of the agency after just 6 months.
Glen had various roles over his 8-year tenure at Burnett including Management Supervisor, Account Management Director and National Business Development Director. He also took on the role of Managing Director of the Adelaide office for two years where he lead the agency from red to black with a revenue turnaround of $1.5M in just 18 months.
From there Glen moved into chief executive roles with Healthe Inc, Love Communications and IdeaWorks over a period of 15 years.